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Brand & Marketing: Retention & Growth

Ecommerce Marketing: More Orders, Bigger Baskets

Ecommerce, Marketplace & Social Commerce Marketing: leave with an abandoned-cart sequence, bundle/recommendation plan and checkout friction fixes.

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Ajay Singh

Suggested mentor

Ajay Singh

Founder, Brand with Ajay · brandwithajay.com

About mentor & skills Visit site
TechlyUpBRAND & MARKETING: RETENTION & GROWTHEcommerceMarketing: MoreOrders, BiggerBasketsFREE WEBINAR TOPIC · VOTE
Ajay Singh, Founder, Brand with Ajay · brandwithajay.com

BrandWithAjay

About the suggested mentor

Ajay Singh

Founder, Brand with Ajay · brandwithajay.com

Ajay Singh connects brand positioning, marketing and reputation with the business question behind them. BrandWithAjay helps learners make their value easier to understand and build clear messages, useful content and a consistent brand presence.

Skills & expertise

  • Brand Positioning
  • Personal Branding
  • LinkedIn Content
  • Marketing Strategy
  • Visual Identity
  • Reputation Building

A suggested match for this topic. The trainer and session details will be confirmed when the webinar is scheduled.

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What this session would cover

Proposed outline — the mentor finalises the agenda once this topic is scheduled.

  1. 1Why ecommerce, marketplace & social commerce marketing matters — the common problem: Shoppers add to cart and leave, and repeat buyers order the minimum each time.
  2. 2Core concepts in plain language: Online merchandising, product listings, product-detail content, storefront design, marketplace positioning, marketplace advertising
  3. 3Going further: social shopping, live shopping, product recommendations, abandoned-cart recovery, basket value, checkout conversion
  4. 4Framework walkthrough: Acquisition–Activation–Retention–Referral–Revenue, Growth Loops, Recency–Frequency–Monetary Analysis, Cohort Analysis
  5. 5Practical workflow, built live: An abandoned-cart sequence, bundle/recommendation plan and checkout friction fixes.
  6. 6How to measure it: Retention rate, Churn, Repeat purchase, Average order value, Lifetime value
  7. 7An illustrative case (a fictional example, not a client result), then live Q&A on your own situation

Who it's for

  • • Marketing executives and managers
  • • Business owners doing their own marketing
  • • Freelance and agency marketers

You'd leave with

  • An abandoned-cart sequence, bundle/recommendation plan and checkout friction fixes.
  • A working understanding of Acquisition–Activation–Retention–Referral–Revenue and Growth Loops
  • A short list of measures to track: Retention rate, Churn, Repeat purchase