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Marketing Tools: SEO, AI Search, Social & Ads

Ad Operations at Scale: Naming, Rules and Automation

Compare Display & Video 360, Search Ads 360, Campaign Manager 360 and more, then build live: set up automated rules and a cross-channel campaign naming convention.

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Ajay Singh

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Ajay Singh

Founder, Brand with Ajay · brandwithajay.com

About mentor & skills Visit site
TechlyUpMARKETING TOOLS: SEO, AI SEARCH, SOCIAL…Ad Operations atScale: Naming,Rules andAutomationFREE WEBINAR TOPIC · VOTE
Ajay Singh, Founder, Brand with Ajay · brandwithajay.com

BrandWithAjay

About the suggested mentor

Ajay Singh

Founder, Brand with Ajay · brandwithajay.com

Ajay Singh connects brand positioning, marketing and reputation with the business question behind them. BrandWithAjay helps learners make their value easier to understand and build clear messages, useful content and a consistent brand presence.

Skills & expertise

  • Brand Positioning
  • Personal Branding
  • LinkedIn Content
  • Marketing Strategy
  • Visual Identity
  • Reputation Building

A suggested match for this topic. The trainer and session details will be confirmed when the webinar is scheduled.

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What this session would cover

Proposed outline — the mentor finalises the agenda once this topic is scheduled.

  1. 1The real problem: manual bid changes and inconsistent cross-channel reports
  2. 2The tool landscape: Display & Video 360, Search Ads 360, Campaign Manager 360, Bïrch — what each is for and where they overlap
  3. 3How to choose: team size, integrations, where your data lives, and today's pricing and availability (checked live, not from memory)
  4. 4Live practical task: Set up automated rules and a cross-channel campaign naming convention
  5. 5Build the reusable output together: Campaign naming + automation rulebook
  6. 6When you don't need a new tool at all, then live Q&A on your own setup

Who it's for

  • • Business owners, founders and team leads choosing tools for their team
  • • Students and developers who want hands-on practice with real tools

You'd leave with

  • Campaign naming + automation rulebook
  • A shortlist of 2–3 options from Display & Video 360, Search Ads 360, Campaign Manager 360, Bïrch, with the criteria to pick one
  • Hands-on practice: set up automated rules and a cross-channel campaign naming convention